CAPACITY BUILDING ONDEMAND

The Greenhouse remains committed to providing quality service during the evolving nature of COVID-19, including the delivery of technology-based learning opportunities. Virtual learning pathways are under development to facilitate and guide the entrepreneur’s learning experience.  Select your appropriate pathway below or view all OnDemand  titles HERE.

Entrepreneurs are encouraged to continue the capacity building experience through participation in webinars supported by virtual mentoring services. Interested in scheduling a time to meet with a business mentor?

Recorded Workshops

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<!-- wp:paragraph --> <p><strong>Topic:</strong> Financing/Capital   <strong>Provider: </strong>The Greenhouse & <a href="https://pinellascounty.score.org/" target="_blank" rel="noreferrer noopener">SCORE</a></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>This presentation will cover the benefits of the SBA loan program, and how you can leverage the Small Business Administration Loan Programs to help your business grow.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong>Speaker(s)</strong>: Chris Hackney, Credit Bench/First Home Bank, SCORE</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Fee: No Cost</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420050" target="_blank" rel="noreferrer noopener"><b>W</b>ATCH SESSION </a></strong></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>NOTE: Will be asked to sign-in or create Greenhouse client profile to access recording</p> <!-- /wp:paragraph -->
<!-- wp:paragraph --> <p><strong>Topic:</strong> Financing/Capital   <strong>Provider: </strong>The Greenhouse & <a href="https://pinellascounty.score.org/" target="_blank" rel="noreferrer noopener">SCORE</a></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>This presentation will cover the benefits of the SBA loan program, and how you can leverage the Small Business Administration Loan Programs to help your business grow.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong>Speaker(s)</strong>: Chris Hackney, Credit Bench/First Home Bank, SCORE</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Fee: No Cost</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420050" target="_blank" rel="noreferrer noopener"><b>W</b>ATCH SESSION </a></strong></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>NOTE: Will be asked to sign-in or create Greenhouse client profile to access recording</p> <!-- /wp:paragraph -->
<strong>Topic: </strong>Legal Issues      <strong>Provider: </strong> The Greenhouse & <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a> Do you own or manage a small business? Want to know more about the basics of copyrights, trademarks, patents, industrial design rights and trade secrets? This webinar will show you how to protect the intellectual property in your business, and avoid infringing the intellectual property of others. Bring your questions, and don’t miss this chance to engage with an intellectual property attorney at no cost! Speaker: Brittany Maxey-Fisher, Intellectual Property Attorney, SCORE <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420029" target="_blank" rel="noopener">WATCH RECORDED SESSION</a></strong> NOTE: Sign-in or create Greenhouse client profile to access recording
<strong>Topic: </strong>Marketing & Sales    <strong>Provider:</strong> The Greenhouse & <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a> <a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10410327" target="_blank" rel="noopener"><strong>WATCH WEBINARS</strong></a> Don’t Miss This NEW 2-Part Edition of 10 Tips for Advertising Your Business! Every business has many choices of platforms they can use to promote their business and build relationships with their prospects and customers. <h5>Part 1</h5> Part 1 covers platforms that are important to most companies’ marketing plans, no matter what industry they are in or who their target customers are. <strong>Owned Media</strong> Owned media platforms give you full control of your content, and the platform does not limit access to your content. You must build your own audience, and only audience members decide whether they will receive your messages. – Web site/ blogging – Email marketing – Networking Plus: – Google My Business – YouTube video content <b>Earned Media</b> Earned media platforms provide content that you do not control or pay for. You earned the exposure through good performance and/or newsworthy actions. Because you do not control or pay for the content, these media have higher credibility with your target audience. – Reviews/ Public Relations/Public speaking <h5>Part 2 –</h5> Every business has many choices of platforms they can use to promote their business and build relationships with their prospects and customers. Part Two covers platforms that will benefit different businesses depending on their industry and their target market. Paid/Shared Media Paid/shared media platforms give your business access to their audience, and they apply algorithms to limit which businesses can be viewed by their audience. Paid platforms offer advertising options that businesses can use to boost their exposure. – Google/YouTube advertising – Facebook – Instagram – Pinterest – Twitter – Tik Tok <strong>Speaker: </strong>Bob Gaynor, SCORE <a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10410327" target="_blank" rel="noopener"><strong>WATCH WEBINARS</strong></a> NOTE: Sign-in or create Greenhouse client profile to access
<div class="elementor-element elementor-element-c9f7178 elementor-widget elementor-widget-text-editor" data-id="c9f7178"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <p class="cdworkshoptextinfo"><strong>Topic: </strong>Business Research     <strong>Provider:</strong> The Greenhouse & <a href="http://www.splibraries.org/" target="_blank" rel="noopener">St. Pete Library Services</a></p> <p class="cdworkshoptextinfo">In this session, learn the simple steps for accessing no-cost, premium business databases for industry, market and demographic information as you develop your business plan or grow your client list. Participants are guided through the use of databases such as Business Insights Essentials, Demographics Now and A to Z Database – – all of which can be accessed from home with your library card! Note: A library card is not required to participate in this webinar.</p> <p class="cdworkshoptextinfo"><strong>Speaker(s)</strong>: Zach Heath, City of St. Petersburg Library Services</p> <p class="cdworkshoptextinfo">Once you complete registration with the Greenhouse, you will be taken to the GotoWebinar recording. Please enter your same registration information to access webinar.</p> <div>Fee: No Cost</div> </div> </div> </div> <div></div> <div> <div class="elementor-element elementor-element-cba1523 elementor-widget elementor-widget-button" data-id="cba1523"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420040" target="_blank" rel="noopener" data-wplink-edit="true"><strong>WATCH SESSION</strong></a></div> </div> </div> <div></div> <div>NOTE: Log-in or create a Greenhouse client profile to access</div> </div>
<div class="elementor-element elementor-element-d3cd74f elementor-widget elementor-widget-text-editor" data-id="d3cd74f"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <div class="elementor-element elementor-element-b1dfd9d elementor-widget elementor-widget-text-editor" data-id="b1dfd9d"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <div id="top-row" class="style-scope ytd-video-secondary-info-renderer"> <div id="subscribe-button" class="style-scope ytd-video-secondary-info-renderer"> <p class="cdworkshoptextinfo"><strong>Topic:</strong> Financing     <strong>Provider:</strong> The Greenhouse & <a href="https://tampabaybbic.com/" target="_blank" rel="noopener">TBBBIC</a></p> <p class="cdworkshoptextinfo">What should I consider BEFORE I pursue a business loan? What documentation is required when accessing capital? What are some capital access programs available to small businesses? A representative from the Tampa Bay Black Business Investment Corporation (TBBBIC) will address questions like these, outline requirements in applying for a loan and will offer best practices to help you with your business plan presentation to lenders. Various SBA loan programs will also be discussed. Additionally, we will review the various assistance and stimulus options, including the CARES Act stimulus, and county and city supported initiatives in response to the Coronavirus Pandemic</p> <p class="cdworkshoptextinfo"><strong>Speaker(s):</strong> Brent Everett, TBBBIC</p> <p class="cdworkshoptextinfo">Once you complete Greenhouse registration, you will be redirected to GoToWebinar platform to view the recorded session at your convenience.</p> Fee: No Cost <strong><a class="elementor-button-link elementor-button elementor-size-sm" role="button" href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420017" target="_blank" rel="noopener"><span class="elementor-button-content-wrapper"><span class="elementor-button-text">Watch Session</span></span></a></strong> NOTE: Sign-in or create Greenhouse client profile to access recording </div> </div> </div> </div> </div> </div> </div> </div>
<div class="elementor-element elementor-element-4b9f80f elementor-widget elementor-widget-text-editor" data-id="4b9f80f"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <div><strong>Topic:</strong> Business Basics      <strong>Provider:</strong> The Greenhouse & <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a></div> <div class="cdworkshopHTMLinfo"></div> <p class="cdworkshoptextinfo">Many businesses set their selling prices by simply copying what their competitors charge. While this might work, this will often lead to losses and not profits for any individual company. In order to Price for Profit, a company needs to know their costs – both variable and fixed. A company also needs to know what the market will pay for a given product and what their competitors are charging. After all of these factors have been reviewed, a reasonable price structure can be established. In this workshop, clients will learn the basics of understanding your costs of doing business and relate these costs to an understanding of Gross Profit, Margin and Markup. With this information, you should be in a much better position to put the RIGHT PRICE on your product or service.</p> <p class="cdworkshoptextinfo">**This is a required workshop for certification as a City of St. Petersburg Small Business Enterprise (SBE) in the “goods and services” category. All are welcome to attend.**</p> <p class="cdworkshoptextinfo"><strong>Speaker(s)</strong>: Bert Seither, SCORE</p> Fee: No Cost </div> </div> </div> <div class="elementor-element elementor-element-9a67b9a elementor-widget elementor-widget-button" data-id="9a67b9a"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <div class="elementor-element elementor-element-9a67b9a elementor-widget elementor-widget-button" data-id="9a67b9a"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420035" target="_blank" rel="noopener"><b>WATCH RECORDED SESSION</b></a></div> </div> </div> <div></div> <div>NOTE: Log-in or create a Greenhouse client profile to access</div> </div> </div> </div>
<div class="entry-content"> <div class="elementor elementor-1194" data-elementor-type="wp-post" data-elementor-id="1194" data-elementor-settings="[]"> <div class="elementor-inner"> <div class="elementor-section-wrap"> <section class="elementor-section elementor-top-section elementor-element elementor-element-4f7b2e9 elementor-section-boxed elementor-section-height-default elementor-section-height-default" data-id="4f7b2e9"> <div class="elementor-container elementor-column-gap-default"> <div class="elementor-row"> <div class="elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-93e4924" data-id="93e4924"> <div class="elementor-column-wrap elementor-element-populated"> <div class="elementor-widget-wrap"> <div class="elementor-element elementor-element-dee6b40 elementor-widget elementor-widget-text-editor" data-id="dee6b40"> <div class="elementor-widget-container"> <div class="elementor-text-editor elementor-clearfix"> <strong>Topic: </strong>Government Contracting    <strong>Provider: </strong>The Greenhouse & Austin Commercial Learn some of the secrets that can make the difference between a good estimate and a profitable estimate. Find out how your estimates can be more accurately and where to find “leaks” in your bids that may be draining your profit margins. This class is geared toward construction industry professionals, however these principles are universal. This is a required workshop for certification as a City of St. Petersburg Small Business Enterprise (SBE) in the “construction” category. All are welcome to attend. <strong>Speaker:</strong> Robert Nidzgorski, CPE Lifetime, VMA, CCHM, Austin Commercial </div> </div> </div> <div class="elementor-element elementor-element-c1d99b1 elementor-widget elementor-widget-button" data-id="c1d99b1"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"><strong><a class="elementor-button-link elementor-button elementor-size-sm" role="button" href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420025" target="_blank" rel="noopener"><span class="elementor-button-content-wrapper"><span class="elementor-button-text">Watch Session</span></span></a></strong></div> </div> </div> </div> </div> </div> </div> </div> </section></div> </div> </div> </div> <div></div> <div>NOTE: Sign-in or create Greenhouse client profile to access recording</div>
<strong>Topic: </strong>Social Media Marketing      <strong>Provider: </strong>The Greenhouse and SCORE What is your ”personal style” and how does this integrate with your social selling on LinkedIn? This webinar will introduce you to your personal style and integrate this with social selling on LinkedIn. We will cover three step by step strategies you can implement today saving you time and getting you better results when prospecting on LinkedIn. Topics include creating, customizing and optimizing a profile that will attract prospects; the best ways of finding your target profiles; and the best ways of engaging your target profiles. <strong>Spearker: </strong>Jah’tia Haynes, SCORE <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420032" target="_blank" rel="noopener">WATCH SESSION</a></strong>
<strong>Topic: </strong>Government Contracting        <strong>Provider: </strong>The Greenhouse and City of St. Petersburg Procurement The city purchases a wide array of goods, professional services and construction services for various operations and projects. If you operate a business, small or large, and are interested in learning about contracting and procurement opportunities with the City of St. Petersburg, attend this workshop to learn about how the City sources its supplies and services and how to become a registered city supplier. iSupplier Portal Suppliers will also learn to use the city’s iSupplier Portal for two-way communication with the procurement staff. The class will teach suppliers how to view purchase orders, view invoices and payments, contact procurement staff and update profile information. Online Bidding The online sourcing module enables suppliers to do the following: receive notifications of Requests for Information (RFI), Request for Quotations (RFQ) and Invitation for Bids (IFB); complete and submit RFI, RFQ and IFB online; and communicate directly with procurement staff in order to get answers to questions or receive information related to a solicitation. <strong>Speaker: </strong>Angel Cook, City of St. Petersburg Procurement and Supply Management Department <a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420027" target="_blank" rel="noopener"><strong>WATCH SESSION</strong></a> NOTE: Sign-in or create Greenhouse client profile to access recording
<strong>Topic: </strong>City Services and local business incentives        <strong>Partners: </strong>City of St. Petersburg Greenhouse, Planning and Development Services, and Water Resources Staff Are you considering opening up or relocating your business to a physical location? Join this webinar to learn about key points for selecting your business location from a zoning and permitting compliance standpoint. Grease trap requirements for food and beverage establishments, economic development incentives, and other city services are also discussed. This is a required workshop for certification as a City of St. Petersburg Small Business Enterprise (SBE). All are welcome to attend. <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420021" target="_blank" rel="noopener">WATCH SESSION</a></strong> NOTE: Sign-in or create a Greenhouse client profile to access recording
<strong>Topic: </strong>Marketing                     <strong>Providers: </strong>The Greenhouse and <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a> The way we work, live and play has changed, but the one thing that should remain consistent in today’s virtual landscape is your brand. Whether you’re posting on social media or joining a zoom conference, your brand is the foundation of your online presence and how people perceive you in the marketplace. In this webinar, we will explore how to build brand awareness leveraging both your personal and corporate brand in the digital world. <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420019" target="_blank" rel="noopener">WATCH RECORDED SESSION</a></strong> NOTE: Sign-in or create Greenhouse client profile to watch webinar
<strong>Topic: </strong>Marketing/Sales            <strong>Provider: </strong>The Greenhouse and SCORE OnDemand Recording From Small Business Week Social distancing has thrown off the typical networking strategy: attend an event, find an acquaintance, be introduced to someone new. Online networking can be your ultimate disrupter – and that’s a good thing! This new, and soon-to-be, ‘hybrid normal’ gives you an unprecedented opportunity to expand your circle of influence, ‘test-drive” new groups, better define your target market and hone your elevator speech – all from the comfort of your own home or socially-distanced office. This interactive workshop will cover: – How to continue the conversation after everyone has logged off – What’s your follow-up strategy (do you need one?) – What NOT to do in online networking – How best to set up an off-line discussion – What’s ahead on the networking horizon Tune in for an informal discussion on productive and profitable ways to be an effective online networker. NOTE- Since this was a recorded event, when the group leaves into breakout rooms, the recording will be blank, please fast forward to 48:00 mark and 56:00 marks during these times. <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420033" target="_blank" rel="noopener">WATCH RECORDED SESSION</a></strong> NOTE: Sign-in or create Greenhouse client profile to access
<strong>Category: </strong>financing/accounting      <strong>Provider: </strong>The Greenhous and <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a> Eighty percent of small businesses fail in the first 18 months because they run out of cash. Many entrepreneurs don’t devote enough time and preparation to setting up their bookkeeping and monitoring their finances, because they think it is too hard or too boring. The good news is that in today’s software application environment, setting up your bookkeeping software is not hard! You can utilize today’s software to interface with your other financial databases, like your bank, to take a lot of the grunt work out of handling your bookkeeping. Once you have systems in place, you will learn how to monitor and manage your cash flow. This is a skill that is critical to the success of your business. It is critical for a startup or early stage business to have proper financial systems in place to monitor and analyze their cash flow and other aspects of their finances. Learn how today\\\\’s software applications can be utilized to interface with your other financial databases, like your bank, to take a lot of the grunt work out of handling your bookkeeping. Speaker: Toni DeMarco, MBA, CPA, CGMA, SCORE <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420038" target="_blank" rel="noopener">WATCH RECORDED SESSION</a></strong> NOTE: Log-in or create Greenhouse client profile to access recording
<!-- wp:paragraph --> <p><strong>Topic:</strong> Marketing/Sales    <strong>Provider: </strong>The Greenhouse, <a href="https://pinellascounty.score.org/" target="_blank" rel="noreferrer noopener">SCORE</a> and <a href="https://www.cyberliciousinc.com/" target="_blank" rel="noreferrer noopener">Cyberlicious</a></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this webinar will help.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong>Speaker(s)</strong>: Sarah Guest, Cyberlicious, SCORE</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Fee: No Cost</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10410309" target="_blank" rel="noreferrer noopener">Watch Session</a></strong>  </p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>NOTE: Will be asked to sign-in or create Greenhouse client profile to access recording</p> <!-- /wp:paragraph -->
<strong>Topic:</strong> Business Accounting/Budget                  <strong>Provider:</strong> The Greenhouse & <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a> Learn how to make sense of the basic financial statements that are essential to your success in business. There are three basic Financial Statements which all businesses with financial reporting requirements must prepare and disseminate. Their names are the Balance Sheet, Income Statement and Statement of Cash Flows. To the lay person who is trying to understand the Financial Statements, they may seem like they are written in a foreign language. You may understand the words but the concepts those words convey may not be totally clear. This webinar will give you a rudimentary understanding of the Financial Statements and the concepts used to categorize the financial activity of a business into readable tables which, when you understand the concepts, can tell a story about the financial health of the business. <strong>Speaker:</strong> Toni DeMarco, MBA, CPA, CGMA, SCORE <strong>Cost:</strong> No Cost <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420041" target="_blank" rel="noopener">WATCH RECORDED SESSION</a></strong> NOTE: Log-in or create a Greenhouse client profile to access
<strong>Topic: </strong>Business Accounting/Budget Keeping the Doors Open; The Key is in the Numbers – A Discussion of the Break-even Analysis with Food Industry Entrepreneurs The uncertainty of whether or not your business will generate the revenue needed to keep the doors open can be a sobering contemplation. With your business’s financial future at stake, making the best decision about next steps should be rooted in solid data. Learning to apply a Break-even Analysis could help with making that decision. Join this webinar as Toni DeMarco, CPA, and Ryan Griffin business attorney and restaurant entrepreneur collaborate to present the mechanics of the Break-even Analysis AND answer your questions about crunching the numbers and keeping the doors open! Although session examples will focus on the food industry, ALL business industries will benefit from this break-even analysis discussion. Presenters: – Toni DeMarco, MBA, CPA, CGMA, SCORE – Ryan Griffin, business attorney and restaurateur <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420030" target="_blank" rel="noopener">WATCH RECORDED SESSION</a></strong> NOTE: Sign-in or create Greenhouse client profile to access recording
<strong>Topic: </strong>Other       <strong>Provider: </strong>The Greenhouse and <a href="https://go.spcollege.edu/central/ie/" target="_blank" rel="noopener">St. Petersburg College Office of Institutional Effectiveness</a> Is your nonprofit organization looking for additional funding and considering pursuing grants to meet this need? Is your organization ready? Join this webinar to gain an understanding of what the grant writing process involves. Webinar highlights: • Discussion of organizational readiness for grant funding • What are the different types of grant funding? • How to do grant research • Best practices in drafting and submitting proposals <strong>Presenter:</strong> • Jennifer McBride, St. Petersburg College Office of Institutional Effectiveness <a role="button" href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420026" target="_blank" rel="noopener noreferrer"><strong>Watch Session</strong></a> NOTE: Sign-in or create Greenhouse client profile to access recording
<div><strong>Topic:</strong> Government Contracting   <strong>Provider:  </strong>The Greenhouse and <a href="https://sbdctampabay.com/pinellas/" target="_blank" rel="noopener">SBDC Pinellas County</a></div> <p class="cdworkshoptextinfo">This webinar will provide an overview in preparing and responding to request for proposals. Preparing a response that is compliant and addresses the sections of RFPs is essential to having a competitive response. The webinar will walk through RFPs, preparation, considerations and provide examples of compliant responses in previous government RFPs, with an opportunity for Q/A.</p> <p class="cdworkshoptextinfo">Speaker(s): Debra Schweikowsky, <a href="https://sbdctampabay.com/pinellas/">FL SBDC at Pinellas County Economic Development</a></p> <a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420043" target="_blank" rel="noopener"><strong>WATCH RECORDED SESSION</strong></a> <div>NOTE: Sign-in or create Greenhouse client profile to access</div>
<div><strong>Topic:</strong> Managing Employees     <strong>Provider: </strong>The Greenhouse and <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE Pinellas</a></div> <div class="cdworkshopHTMLinfo"></div> <p class="cdworkshoptextinfo">The Internal Revenue Service (IRS) clearly defines the requirements, and status of employees vs independent contractors. To be forewarned is to be forearmed. Learn the rules and conditions before you hire to avoid IRS violations, penalties and interest. This webinar can really protect your business.</p> <p class="cdworkshoptextinfo">Speaker(s): SCORE Presenter: Pat Smolen, M. Ed, SPHR, SHRM-SCP, CPLP, CBCP</p> Fee: No Cost <a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420044" target="_blank" rel="noopener"><strong>WATCH RECORDED WEBINAR</strong></a> NOTE: Sign-in or create a Greenhouse client profile to access
<div class="cdworkshopHTMLinfo"> <p>To view more information about the CRA Commercial Matching Grant, or to view applications starting on August 2, visit <a href="https://gh.stpetegreenhouse.org/www.stpetegreenhouse.com/incentives">stpetegreenhouse.com/incentives</a></p> </div> <p class="cdworkshoptextinfo">This webinar will instruct attendees on how to complete the online applications for the South St. Petersburg CRA Tax Increment Financing (TIF) grant programs. Information will include important pointers on eligible projects, where to get construction estimates, providing parcel and ownership information, and an overview of the grant review process and criteria. Speaker: Anthony Chan, City of St. Petersburg Economic and Workforce Development Department IMPORTANT NOTES:</p> <p class="cdworkshoptextinfo">– This webinar is REQUIRED VIEWING for applicants of the South St. Petersburg (TIF) Grant Programs. All are welcome to attend.</p> <p class="cdworkshoptextinfo">– PLEASE ensure ALL registration steps are completed, you will be re-directed to a GoToWebinar (url) to access recording.</p> <p class="cdworkshoptextinfo">– To receive credit for the webinar, grant applicants must complete and submit the survey questions at the end of the webinar.</p> <p> </p> <p><strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10410259">VIEW WEBINAR</a></strong></p> <p>NOTE: Log-in or create a Greenhouse client profile to access</p>
<strong>TOPIC:</strong> Financing/Capital         <strong>PROVIDER:</strong> Greenhouse and <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a> Whether you are a brand new business just starting out, or an established business trying to stay afloat during the COVID crisis, you may find that you are in need of some financial assistance. The question is…Where do you turn to find these funds? What are your options? Join us for a special webinar to find out what the Small Business Administration has to offer YOU in these difficult times. Highlights of this workshop include: – SBA Lending Explained – Loan Approval Analysis – Start-up Business Loan – Business Acquisition Loan – Franchise Loan – Commercial Real Estate Purchase Loan – SBA Loan Guidelines – SBA Loan Approval Process Speaker: Chris Hackney, Credit Bench/First Home Bank, SCORE <a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420045" target="_blank" rel="noopener"><strong>WATCH RECORDING</strong></a> NOTE: Sign-in or create Greenhouse client profile to access
<strong>Topic: </strong>Managing Business       <strong>Provider: </strong>The Greenhouse and <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a> Entrepreneurs are often so focused on the day-to-day operations needed for survival that they don\’t take time to look at the business as a whole. Changes can be made in every business to stimulate growth, improve competitive position, and increase customer satisfaction. In this webinar, you will receive practical advice about using the essential disciplines of Money, Marketing, and Management to build a better business. You will be able to assess how you can be more successful with updates, innovations, reviews, and pivot points after the session. You will also learn how to carry out STRENGTHS, WEAKNESSES, OPPORTUNITIES, and THREATS (SWOT) analysis of your business from top to bottom and to find ways that you can improve your services, build new business, and satisfy your clients along your way to new profitability. <strong>Spearker: </strong>Juan Fret, SCORE <a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420046" target="_blank" rel="noopener"><strong>WATCH SESSION</strong></a><a role="button" href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10410079" target="_blank" rel="noopener noreferrer"> </a> NOTE: Sign-in or create Greenhouse client profile to access
<strong>Topic:</strong> Marketing/Sales       <strong>Provider:</strong> The Greenhouse and <a href="https://actioncoachtampabay.com/" target="_blank" rel="noopener">ActionCOACH Tampa Bay</a> Networking is in the TOP 3 lead generation strategies for business, yet many of them don\\’t know HOW TO generate results. This interactive event is designed to help you learn HOW to make networking your top source for new customers and referrals. You will also get time to practice DOing what you learned right away with your fellow attendees. You will learn: -3 steps before the event to predict higher success rates -5 tricks for creating quick rapport -How to control the room and meet more people -7 killers to getting results from networking and how to avoid them <strong>SPEAKER:  </strong>Tony Tona, <a href="https://actioncoachtampabay.com/" target="_blank" rel="noopener">ActionCOACH Tampa Bay</a> <strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420047" target="_blank" rel="noopener">WATCH RECORDING</a></strong> <em>Note: Please login or create a Greenhouse client profile to access recording</em>
<!-- wp:paragraph --> <p><strong>Topic:</strong> Financing/Capital   <strong>Provider: </strong>The Greenhouse & <a href="https://pinellascounty.score.org/" target="_blank" rel="noreferrer noopener">SCORE</a></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>This presentation will cover the benefits of the SBA loan program, and how you can leverage the Small Business Administration Loan Programs to help your business grow.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong>Speaker(s)</strong>: Chris Hackney, Credit Bench/First Home Bank, SCORE</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Fee: No Cost</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p><strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420050" target="_blank" rel="noreferrer noopener"><b>W</b>ATCH SESSION </a></strong></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>NOTE: Will be asked to sign-in or create Greenhouse client profile to access recording</p> <!-- /wp:paragraph -->
<!-- wp:paragraph --> <p><strong>Topic:</strong> Sales and Marketing    <strong>Provider: </strong>The Greenhouse & <a href="https://pinellascounty.score.org/" target="_blank" rel="noreferrer noopener">SCORE</a></p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your local business on Google Search and Google Maps, no matter which device they use. In this webinar, you will learn how to create and manage a Google business profile from start to finish.</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>In this session we’ll show you how to:</p> <!-- /wp:paragraph --> <!-- wp:list --> <ul><li>Create or claim your Business Profile on Google</li><li>Manage your business info across Google Search and Maps</li><li>Use Google My Business to connect with potential customers</li></ul> <!-- /wp:list --> <!-- wp:paragraph --> <p><strong>Speaker(s)</strong>: Sarah Guest, <a href="https://www.cyberliciousinc.com/" target="_blank" rel="noreferrer noopener">Cyberlicious</a> and SCORE</p> <!-- /wp:paragraph --> <!-- wp:paragraph --> <p>Fee: No Cost<br><br><strong><a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10410087" target="_blank" rel="noreferrer noopener">Watch Session</a></strong>   <br><br>NOTE: Will be asked to sign-in or create Greenhouse client profile to access recording</p> <!-- /wp:paragraph -->
<strong>Topic: </strong>Marketing/Sales       <strong>Provider: </strong>The Greenhouse and <a href="https://pinellascounty.score.org/" target="_blank" rel="noopener">SCORE</a> Learn your target market, competition, business environment and how to write and implement a marketing plan. Topics covered include: • Who are the right people for my product/service? • Where do I find these people? • What’s the difference between marketing and sales? • Now that I have a blog, what do I write? • How do I use Twitter/FaceBook/Blogging to attract customers? • How do I get people to come to my site? • Am I saying the right words to connect with my audience? • Defining your target market <strong>Spearker: </strong>Bob Gaynor, SCORE <a href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10420023" target="_blank" rel="noopener"><strong>WATCH SESSION</strong></a><a role="button" href="https://gh.stpetegreenhouse.org/workshop.aspx?ekey=10410079" target="_blank" rel="noopener noreferrer"> </a> NOTE: Sign-in or create Greenhouse client profile to access
Topic: Financing/Capital   Provider: The Greenhouse & SCORE This presentation will cover the benefits of the SBA loan program, and how you can leverage the Small Business Administration Loan Programs to help your Read More
Topic: Financing/Capital   Provider: The Greenhouse & SCORE This presentation will cover the benefits of the SBA loan program, and how you can leverage the Small Business Administration Loan Programs to help your Read More
Topic: Legal Issues      Provider:  The Greenhouse & SCORE Do you own or manage a small business? Want to know more about the basics of copyrights, trademarks, patents, industrial design rights and trade secrets? This webinar will Read More
Topic: Marketing & Sales    Provider: The Greenhouse & SCORE WATCH WEBINARS Don’t Miss This NEW 2-Part Edition of 10 Tips for Advertising Your Business! Every business has many choices of platforms they can use to promote thei Read More
Topic: Business Research     Provider: The Greenhouse & St. Pete Library Services In this session, learn the simple steps for accessing no-cost, premium business databases for industry, market and demographic information as you Read More
Topic: Financing     Provider: The Greenhouse & TBBBIC What should I consider BEFORE I pursue a business loan? What documentation is required when accessing capital? What are some capital access programs available to small Read More
Topic: Business Basics      Provider: The Greenhouse & SCORE Many businesses set their selling prices by simply copying what their competitors charge. While this might work, this will often lead to losses and not profits for a Read More
Topic: Government Contracting    Provider: The Greenhouse & Austin Commercial Learn some of the secrets that can make the difference between a good estimate and a profitable estimate. Find out how your estimates can be Read More
Topic: Social Media Marketing      Provider: The Greenhouse and SCORE What is your ”personal style” and how does this integrate with your social selling on LinkedIn? This webinar will introduce you to your personal style and integ Read More
Topic: Government Contracting        Provider: The Greenhouse and City of St. Petersburg Procurement The city purchases a wide array of goods, professional services and construction services for various operations and projects. If yo Read More
Topic: City Services and local business incentives        Partners: City of St. Petersburg Greenhouse, Planning and Development Services, and Water Resources Staff Are you considering opening up or relocating your business to a physica Read More
Topic: Marketing                     Providers: The Greenhouse and SCORE The way we work, live and play has changed, but the one thing that should remain consistent in today’s virtual landscape is your brand. Whether you’re Read More
Topic: Marketing/Sales            Provider: The Greenhouse and SCORE OnDemand Recording From Small Business Week Social distancing has thrown off the typical networking strategy: attend an event, find an acquaintance, be introduced Read More
Category: financing/accounting      Provider: The Greenhous and SCORE Eighty percent of small businesses fail in the first 18 months because they run out of cash. Many entrepreneurs don’t devote enough time and preparation to settin Read More
Topic: Marketing/Sales    Provider: The Greenhouse, SCORE and Cyberlicious In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Wh Read More
Topic: Business Accounting/Budget                  Provider: The Greenhouse & SCORE Learn how to make sense of the basic financial statements that are essential to your success in business. There are three basic Financial State Read More
Topic: Business Accounting/Budget Keeping the Doors Open; The Key is in the Numbers – A Discussion of the Break-even Analysis with Food Industry Entrepreneurs The uncertainty of whether or not your business will generate the revenue need Read More
Topic: Other       Provider: The Greenhouse and St. Petersburg College Office of Institutional Effectiveness Is your nonprofit organization looking for additional funding and considering pursuing grants to meet this need? Is your orga Read More
Topic: Government Contracting   Provider:  The Greenhouse and SBDC Pinellas County This webinar will provide an overview in preparing and responding to request for proposals. Preparing a response that is compliant and addresses the sect Read More
Topic: Managing Employees     Provider: The Greenhouse and SCORE Pinellas The Internal Revenue Service (IRS) clearly defines the requirements, and status of employees vs independent contractors. To be forewarned is to be forearmed. Lea Read More
To view more information about the CRA Commercial Matching Grant, or to view applications starting on August 2, visit stpetegreenhouse.com/incentives This webinar will instruct attendees on how to complete the online applications for the Read More
TOPIC: Financing/Capital         PROVIDER: Greenhouse and SCORE Whether you are a brand new business just starting out, or an established business trying to stay afloat during the COVID crisis, you may find that you are in need of some Read More
Topic: Managing Business       Provider: The Greenhouse and SCORE Entrepreneurs are often so focused on the day-to-day operations needed for survival that they don\’t take time to look at the business as a whole. Changes can be made Read More
Topic: Marketing/Sales       Provider: The Greenhouse and ActionCOACH Tampa Bay Networking is in the TOP 3 lead generation strategies for business, yet many of them don\\’t know HOW TO generate results. This interactive event is desig Read More
Topic: Financing/Capital   Provider: The Greenhouse & SCORE This presentation will cover the benefits of the SBA loan program, and how you can leverage the Small Business Administration Loan Programs to help your Read More
Topic: Sales and Marketing    Provider: The Greenhouse & SCORE Showing up when customers are searching online is more important than ever. Ensure customers can find accurate, updated information about your lo Read More
Topic: Marketing/Sales       Provider: The Greenhouse and SCORE Learn your target market, competition, business environment and how to write and implement a marketing plan. Topics covered include: • Who are the right people for my p Read More
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