OVERVIEW

The Entrepreneurial Academy® Fall 2025 – A special Brick-and-Mortar Edition. 

This fall, we’re shaking things up at The Greenhouse!

The Entrepreneurial Academy® is offering a 6-week, in-person course designed specifically for brick-and-mortar businesses — whether you’re an existing storefront, preparing to open your doors, or even just exploring an idea for a physical location.

Through a mix of subject-matter experts, mentoring, coaching, and pitch practice, participants will learn the essentials of starting, running, and growing a brick-and-mortar business in St. Pete.

This cohort will go beyond the basics — equipping you with the strategies, resources, and connections to help you thrive in a physical space.

The weekly sessions are practical, resource-rich, and action-oriented, blending compelling stories of entrepreneurship with hands-on tools to move your business forward.

Our instructors and business leaders share more than just their expertise — they become connections for life. Because in St. Pete, business growth starts with community.

Curriculum includes:

• Customer Segments, Value Proposition & Customer Relationships 
• Business Research & Planning
• Marketing/Brand Awareness
• Cost Structures/Being Bankable 
• Legal
• 30-second Commercial & Communications
• Business Development
• + MUCH MORE!

Classes are held every Monday night from 6:00 p.m. – 9:00 p.m. during Spring and Fall semesters.